Golden Moor is using a centuries old concept for their take on the multi-level-marketing business. Since ancient times people have been aware of the healing powers of various bogs and have been using it for health and fitness purposes.
At first they would travel to the places where the bogs happened to exist, over time some industrious guy came up with the idea of packing the mud and reselling it, thus eliminating some of the traveling costs and making the benefits of the mud more accessible worldwide. No one knows who, but it can be safely assumed that he made a lot of money with this idea.
Nowadays lots of companies have chosen to market this special mud, some more successful than others. Perhaps the factors of success can depend on the essential properties of the mud, the experience of the resellers, the advertising and marketing techniques used and so on.
Needless to say that the MLM approach can only be helpful to a company marketing such a product, because of the bond that is created between the reseller and the client. And this statement is backed by the sheer number of companies dealing in spa products active and successful in the MLM world.
Golden Moor has been active since 1987, established by Marc Saint-Onge. The simple fact that this company has bee around for more than 23 years is an indicator for their reliability. As well, its founder conducted a thorough research in order to establish the company, having analyzed 63 different bogs until he came to the conclusion that a specific bog found in Casselman (Ontario, Canada) should make for his future business object.
After establishing the company Marc Saint-Onge purchased the extraction rights for the next 25 years. An interesting story is that of how Marc Saint-Onge started his research on these health inducing bogs. He allegedly used to mix the various mud types by using his washing machine.
Golden Moor’s management team consists of 17 other members besides its founder, each of them bringing unique and necessary skills to the company. The latest two additions to the team are Charles Mui, Vice President of the Affiliate Program Division, and Scott Reese, VP for the Network Marketing Division.
Golden Moor has developed a wide array of products based on the benefits of the bog. All products belong to the health and fitness category, and come in the shape of the expected mud wraps, mud baths and facials, body scrubs, hydra-moor creams, and other such items.
An interesting product marketed by them is Ion Detox Therapy, a specially designed tub for foot massage, allegedly having the capacity to remove toxins from the human body. All their products are guaranteed to relieve the human body from pain, depression, various skin conditions, inflammations, injuries and other illnesses.
This leads us to believe that Golden Moor’s target market is a vast one, comprising of people of all ages and social classes. If the sheer number of years since they started is not enough proof that Golden Moor is a reliable company, the fact that they dominate 80% of Canada’s spa market should suffice. Moreover, they are distributing in 17 countries worldwide, among which include Hong Kong, Thailand and Taiwan.
Unfortunately, there are some things that counterbalance all the advantages mentioned so far. There is little to find out on their compensation plan short of joining the company. The only thing we can say for sure is that they use a binary matrix plan, and the joining fee can vary according to the purchased package.
Another elusive aspect is the training offered by the company. It seems as the only training a new recruit will get is what his sponsor can provide. And this can prove to be a serious downside, affecting both personal distributors’ and the company’s profits.
All in all, Golden Moor is a lot like many other MLM companies out there. They make up for a great opportunity, and nothing more. Everything, starting from joining, building a team, approaching clients and actually selling is the distributors’ responsibility.
If the distributors are not properly educated on marketing techniques, the outcome is very easy to guess. But what about all the people out there who still want to give Golden Moor a shot?
Our advice to them is to get informed and educated. As with all things in life, the better informed you are, the more chances you have to be successful. An excellent place to start getting properly educated on MLM techniques and approaches is just a click away. Follow the link if you want to Thrive With Golden Moor.
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